A new ad from Quebec’s Automobile Insurance Board uses a basketball game to show the dangers of texting and driving.  The spot contrasts texting while playing basketball (something you would never do) vs texting while driving (something you should never do).   Though the spot is in french it’s message reads “Senseless?   Imagine being on the road.”   Subaru of London and JACK 1023 remind you to #DropItAndDrive

Filed under: Subaru of London